Search Engine Optimization Versus Social Media Marketing: A Battle that...
By Rob Croll, Professor at Full Sail University Successful organizations know that their customers now “find” them online in many ways, including Google searches, Facebook pages, customer review sites,...
View ArticleSocial SERPs: Social Media’s Growing Influence on Search Engine Results Pages
By Dana Todd, Vice President of Performance Innovation at Performics In “ancient” times (circa 1999-2009), traditional search engines were a one-stop shop for people to search, find, consider, and...
View ArticleFour SEO/SMM Strategies to Get Your Blog Listed on the First Page of Google
By Marci Reynolds, Director of Operations for Global Help24 at ACI Worldwide Business blogs have become critical tools in any social media marketing tool box, and they are an excellent medium to share...
View ArticleSocial Media: Still a Mystery to Most Small Businesses
By Amy Howell, CEO of Howell Marketing Strategies Not a day goes by that someone doesn’t ask me about social media for business. LinkedIn, Facebook, and Twitter are all new media tools that can help...
View Article6 Reasons Social Media Campaigns Should Include Flickr
By Emily Johnson, Media Relations Specialist at Walker Sands Communications The photo-sharing site Flickr is a valuable but often overlooked social media platform. Here are six reasons why marketers...
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